> ## Documentation Index
> Fetch the complete documentation index at: https://financecontext.com/llms.txt
> Use this file to discover all available pages before exploring further.

# /buyer-list

> Build a tiered buyer universe of potential strategic and financial acquirers for a sell-side process

## What is a Buyer Universe?

A **buyer universe** (or buyer list) is a comprehensive, prioritized list of all potential acquirers for a company being sold. It includes two main categories: **strategic buyers** (operating companies that would acquire the target for business reasons -- market share, technology, geographic expansion) and **financial buyers** (private equity firms that would acquire the target as an investment, aiming to grow it and sell it later at a higher price).

Building the right buyer list is one of the most consequential decisions in a sell-side process. Too narrow a list means missing potential bidders who could drive the price higher through competition. Too broad a list wastes time on unqualified parties and risks information leaks. The standard approach is to tier buyers into three groups: **Tier 1** (highest fit, contact first), **Tier 2** (good fit, contact in second wave), and **Tier 3** (possible, contact only if needed).

<Tip>
  Quality over quantity. A focused list of 30-40 well-researched buyers beats a list of 200 names. An overly broad process becomes unmanageable and can signal desperation to the market.
</Tip>

## Command Syntax

```bash theme={null}
/buyer-list [company or sector]
```

If a company or sector is not provided, the command asks for target company details.

## What It Produces

* Excel workbook with strategic buyers tab (sorted by tier), financial sponsors tab (sorted by tier), Tier 1 contact mapping, and summary statistics
* One-page buyer universe summary for the engagement letter or pitch

## How to Customize

* To add industry-specific buyer categories or your firm's relationship database, edit the `buyer-list` skill file
* To connect to CRM or deal tracking systems, configure in `.mcp.json`

## Related

* [buyer-list skill](/en/investment-banking/skills/buyer-list) -- the skill loaded by this command with full tiering and prioritization framework
* [/teaser command](/en/investment-banking/commands/teaser) -- the teaser distributed to the buyer list
* [/deal-tracker command](/en/investment-banking/commands/deal-tracker) -- track NDA execution and IOI status across buyers